The Rock’n Roll Hat You Need Right Now - GQ

Editorial // 2018

Wide-brimmed hats used to be reserved for rock stars like Band of Horses frontman Ben Bridwell here. But a new generation of hipster hatmakers thinks everybody should wear one

“If you live by the motto WWKRD (What Would Keith Richards Do?), head to the rakish Worth & Worth, which has outfitted Keef himself.”

Rad Hatters - Band of Horses frontman Ben Bridwell for GQ is rocking our W&W Mule Kick

by Mei Tao and Thomas Treuhaft about “The Rock ‘n’ Roll Hat”

Another hat highlighted in this article is our all time fav the Black Ash

https://www.youtube.com/watch?v=qCSDBzNicDg